Finding the Ram model that suits your demanding truck needs starts under the hood. It could be the available 5.7L HEMI® V8 engine pounding out 390 horsepower and 407 lb-ft of torque on Ram 1500 while efficiently offering 10.2L/100km (28 mpg) highway fuel economy. For maximum truck performance there’s also the available 6.7L Cummins® Turbo Diesel engine with an unsurpassed 800 lb-ft of torque (when properly equipped) that is capable of towing up to 10,319 kg (22,750 lb). See why more Canadians are choosing Ram’s legendary powertrain for durability and capability.
It’s easy to talk about how tough, durable and dependable a truck is. But only Ram can say we are the longest lasting full line of pickup trucks. RAM lets others do the talking. The intelligent design and engineering that go into every RAM have garnered rave reviews and endorsements on Motoring TV, AutoGuide.com, NewCarTestDrive.com and many other industry insider reports. When it comes to awards, RAM 1500 gets the Consumers Digest “Best Buy” for 2012 and The Winner of 2012 Canadian Truck King Challenge. When you’re this good, truck experts notice.
Having the power to tow, haul and accelerate with a load in tow is a given with Ram. It’s one thing to have that kind of grunt on hand, but offering true power efficiently makes even more sense today. Our available 5.7L HEMI® V8 delivers on both. 390 horsepower and 407 lb-ft of torque, plus, up to 10.2L/100km (28 mpg) highway fuel economy†. In today’s competitive world, put the legendary HEMI® powerful efficiency to work for you.
† 2012 EnerGuide Fuel Economy Rating. Your actual fuel economy may vary.
It’s what separates the truly tough truck from all the rest. Having the capacity to tow and haul the really big loads – Ram gets it done and then some. From the Ram 1500 models with a towing capacity up to 4,740 kg (10,450 lb), right up to Ram Heavy Duty models equipped with the available Cummins® diesel engine, an unsurpassed 800 lb-ft of torque and maximum towing capacity up to 10,319 kg (22,750 lb). You’ll find the payload, power and capability that suits your needs.
With Ram, innovation is more than fancy gadgets. It’s superb functional design and technologies that make your drive even better. Class leading storage versatility featuring the available industry-exclusive RamBox® cargo management system providing lockable bins for tools, gear or whatever. And RamBox® is waterproof with built-in cargo rails and tie-down cleats to keep gear dry and secure. Inside RAM, there’s a centre storage console that provides a vast array of storage and compartment options for your convenience and comfort.
With Ram, it’s all about being able to take on any road. Our 4x4 systems give you the power, traction and pure capability for truly confident driving. With three operating ranges, plus Neutral – 2HI, 4HI and 4LO – the 2012 Ram 1500 4x4 takes you wherever you need to go. And the Ram 2500 Power Wagon is the Most Capable Off-Road Full-Size Pickup. No matter which 4x4 Ram you choose, you’ll be ready to tackle any terrain.
Ram makes no apologies for the exceptional interior comfort and attention to detail that you’ll experience. Ram SLT, Outdoorsman, Big Horn and Sport models all feature stylish and durable cloth seats. The top-of-the-line Laramie Longhorn Edition is outfitted with beautiful leather-faced seating and tailor-grade stitching that’s tough, durable and distinctively eye-catching. This is the ultimate expression of Ram craftsmanship with engraved details on the instrumentation, burled walnut woodgrain surfaces and of course, unique leather seating and trim.
The Ram lineup offers all the performance and capabilities you need in comfort and style. From the moment you shut the triple-sealed door, you notice the outstanding fit and finish. Premium seating with a selection of surfaces right up to heated and ventilated leather. There’s even an available heated steering wheel to take the bite out of winter morning startups. And when you need space Ram Mega Cab heavy duty features the largest interior volume in its class.
All Rams exude an aggressively aerodynamic exterior that was designed with the never-faint-of-heart in mind. Every Ram model has it. The Ram 1500 shows its proud truck family heritage from the assertive, forward-leaning grille to the wraparound rear bumper with available integrated four-inch dual exhaust tips. Ram Heavy Duty features an attitude that shines through with their big rig styling and tough functionality. And every Ram 1500 is designed with best-in-class aerodynamics delivering terrific fuel economy and a smooth quiet ride.
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